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UPSTUpstart · Insider ownership research

Upstart insiders sold $7.5M in the past 12 months. How much of their stake is that?

About 2.9% overall. As a group they ended with more shares than they started with. The biggest seller whose stake can be measured, Scott Darling, gave up 32% of starting holdings. These figures leave out Dave Girouard, the largest holder (most holdings were last confirmed in 2023).

Updated Oct 8, 2026 from SEC filings · covers Oct 9, 2025 to Oct 8, 2026
How this comparesMore of their stake sold than at 134 of the 311 other companies we can measure (#178 of 312)See ranking
2
buyers among officers and directors (6 trades), past 12 months
16%
of sales were under disclosed trading plans, past 12 months
5 of 13
officers and directors sold shares, past 12 months
Recent activity · past 30 days, Sep 9, 2026 to Oct 8, 2026
Sep 10, 2026Paul Gu bought 50K shares ($1.3M). The total stake went from 1.30M to 1.35M shares that day.
WhoSharesPrice% of total stakeTotal stake afterTrade dateFiled
Paul Gu
Chief Executive Officer, Director
50,000$25.55n/a1.35MSep 10, 2026Sep 10, 2026

"% of total stake" is the shares in this event against all the vested shares the person held that day, across every share class and holding entity, after that day's vesting. "n/a" means the person's holdings don't reconcile, or the row is a purchase. "Holdings record incomplete" means more shares were sold than the filings show the person held that day, so a percentage would be wrong.

Is this normal? Less than usual: about a quarter of the 4-year average. 5 insiders sold; the average is 6 a year. Year by year
Latest filing: Filed Sep 10 for a sale on Sep 8. Sanjay Datta sold 116K shares ($3.2M) with no plan disclosed. Filing
52 SEC ownership filings in the period · See the evidence

What stands out

Two insiders bought shares: Paul Gu (200K shares, $6.6M) and Dave Girouard (170K shares, $5.0M). These are the first by current officers or directors since May 15, 2023.Paul Gu: purchase, Nov 11, 2025 · Dave Girouard: purchase, May 7, 2026
Sanjay Datta sold $3.9M of stock with no disclosed trading plan. The filings don't state a reason.Largest such sale, Sep 8, 2026
Scott Darling sold 32% of vested holdings: 40K shares for $1.4M, 48% under a disclosed plan.Largest sale, Dec 12, 2025

Percentages cover 8 of 13 officers and directors. 5 are left out

i
Left out: Dave Girouard (most holdings were last confirmed in 2023); Sanjay Datta and Natalia Mirgorodskaya (most of their shares vested during the period, so a percentage would mislead); Andrea Blankmeyer and Timothy Wennes (held no vested shares at the start).
Disclosed company stock is not an insider's whole wealth.

Who sold, and how much of their stake

Officers and directors, past 12 months. Each bar is the insider's vested stake at the start of the period (Oct 8, 2025). The gold part is what they sold.

SoldRest of starting stakeAdded during the period
Sanjay Datta
President, Capital& Enterprise
Sold 28% of the shares held or received (after tax withholding) during the period†. No bar against the starting stake: most of these shares arrived during the period.
$5.3MNo plan disclosed
Scott Darling
Chief Legal Officer
32% · $1.4M48% planned
Andrea Blankmeyer
Chief Financial Officer
Sold 10% of the shares held or received (after tax withholding) during the period†. No bar against the starting stake: most of these shares arrived during the period.
$507K59% planned
Natalia Mirgorodskaya
Chief Accounting Officer and Controller
Sold 15% of the shares held or received (after tax withholding) during the period†. No bar against the starting stake: most of these shares arrived during the period.
$201K60% planned
Kerry Cooper
Director
5.0% · $75KDisclosed plan
Amounts, filings and trading plans for each seller

Selling by month

Officers and directors, Oct 2025 to Oct 2026. Each sale is counted once: under a disclosed plan, else to cover taxes, else no plan disclosed.

Disclosed planTo cover taxesNo plan disclosed
Oct 2025: $55K under a disclosed planOctNov 2025: $30K under a disclosed planNov 2025: $811K to cover taxesNovDec 2025: $445K under a disclosed planDecJan 2026: $50K under a disclosed planJanFeb 2026: $230K under a disclosed planFeb 2026: $257K to cover taxesFebMar 2026: $10K under a disclosed planMarAprMay 2026: $28K under a disclosed planMay 2026: $720K to cover taxesMayJun 2026: $456K no plan disclosedJunJulAug 2026: $326K under a disclosed planAug 2026: $568K to cover taxesAug 2026: $315K no plan disclosedAugSep 2026: $3.2M no plan disclosed$3.2MSepOct

Common questions

Is the Upstart CEO selling stock?

No. Paul Gu reported no open-market sales in the past 12 months.

Why are Upstart insiders selling?

Filings rarely give a reason, and we don't guess at one. What they show is how the sales were made: 16% of sales by value ran under 10b5-1 trading plans disclosed in the filings, 32% were to cover taxes and 53% had no disclosed plan. A trading plan schedules sales in advance.

Are any Upstart insiders buying?

Yes. 2 officers or directors reported 6 purchases in the past 12 months (Form 4 code P, which includes private purchases).

How much of their stake did Upstart insiders sell?

About 2.9% overall. As a group they ended with more shares than they started with. The biggest seller whose stake can be measured, Scott Darling, gave up 32% of starting holdings. These figures leave out Dave Girouard, the largest holder (most holdings were last confirmed in 2023). That covers the 12 months to Oct 8, 2026 and counts vested shares reported on SEC Forms 3, 4 and 5, which is not an insider's whole wealth.

The evidence

Who sold5 officers and directors: amount, % of holdings, trading plan
Who soldAmount% of holdingsTrading plan
Sanjay Datta
President, Capital& Enterprise
$5.3M
183K shares
28%†
i
† Most of the shares Sanjay Datta sold arrived during the period, so this is shares sold as a share of the 298K held at the start plus the 362K received, less 0 withheld by the company for taxes.
No plan disclosed
Scott Darling
Chief Legal Officer
$1.4M
40K shares
32%48% under a disclosed plan
Andrea Blankmeyer
Chief Financial Officer
$507K
17K shares
10%†
i
† Most of the shares Andrea Blankmeyer sold arrived during the period, so this is shares sold as a share of the 0 held at the start plus the 169K received, less 0 withheld by the company for taxes.
59% under a disclosed plan
Natalia Mirgorodskaya
Chief Accounting Officer and Controller
$201K
6.5K shares
15%†
i
† Most of the shares Natalia Mirgorodskaya sold arrived during the period, so this is shares sold as a share of the 21K held at the start plus the 21K received, less 0 withheld by the company for taxes.
60% under a disclosed plan
Kerry Cooper
Director
$75K
1.5K shares
5.0%Disclosed plan
The full ownership picture13 of 13 insiders fully reconciled · 13 officers and directors

Vested shares across all share classes, held directly and through trusts, LLCs and family members, as reported on SEC Forms 3, 4 and 5. Unvested awards and options are never counted as owned shares.

InsiderHeld Oct 8, 2025SoldHeld Oct 8, 2026Still held
Dave Girouard
!
Most of this insider's holdings were last confirmed in 2023. Confirmed in the last three years: 11,871,803 shares. Not confirmed since: 35,387,428 shares, left out of this row. "Still held" is not shown because it would cover only the smaller, confirmed part.
Director
10.87M011.87Msee note
Vesting, gifts, unvested awards and holding lines for Dave Girouard
+835Kshares vested or exercised
0gifted (net of own trusts)
none reportedunvested awards, start → end
  • Includes unvested RSUs, amount not disclosed.
  • Additional holdings last reported more than 3 years ago are shown separately and excluded from totals.
Held throughShare classOct 8, 2025Oct 8, 2026
Direct
includes unvested RSUs, amount not disclosed
Common Stock52,61452,614
2008 D&T Girouard Revocable TrustCommon Stock8,342,7019,348,016
DTG GRAT LLC, dated May 23,2023Common Stock1,000,0001,000,000
JRG 2020 EXEMPT GIFT TRUST, dated October 19, 2020Common Stock546,501546,501
TMG 2020 EXEMPT GIFT TRUST, dated October 19, 2020Common Stock546,501546,501
JRG NONEXEMPT GIFT TRUSTCommon Stock126,057126,057
TMG 2020 NONEXEMPT GIFT TRUST, dated October 19, 2020Common Stock126,057126,057
JRG 2020 NONEXEMPT GIFT TRUST, dated October 19, 2020Common Stock126,057126,057

Additional holdings last reported Mar 17, 2023, not confirmed since: 35,387,428 shares. Not included in any total or percentage on this page.

Stock options (not counted as shares):

Options heldStrike priceExpiresIntrinsic value (estimate)
417,098$25.75Feb 28, 2034$0
239,628$66.67Feb 27, 2035$0

Estimate: options held × ($25.55 − strike price), using the most recent insider trade price on Form 4 (Sep 10, 2026), not a market close.

Paul Gu
i
Minor difference of 390 shares. Difference is stated in footnotes (unreported vesting, exempt acquisition or transfer). Includes unvested RSUs, amount not disclosed. An owner entity could not be identified from the footnotes.
Chief Executive Officer, Director
1.15M01.35Mno sales
Vesting, gifts, unvested awards and holding lines for Paul Gu
0shares vested or exercised
0gifted (net of own trusts)
0 → 913Kunvested awards, start → end
  • Includes unvested RSUs, amount not disclosed.
  • An owner entity could not be identified from the footnotes.
Held throughShare classOct 8, 2025Oct 8, 2026
Direct
includes unvested RSUs, amount not disclosed
Common Stock1,147,1561,102,616
Gu Qiao Family TrustCommon Stock070,000
LLCCommon Stock0130,000
Paul Xinquan Gu 2021 Gifting TrustCommon Stock044,930

Stock options (not counted as shares):

Options heldStrike priceExpiresIntrinsic value (estimate)
42,500$3.80Mar 29, 2029$924K
181,336$8.88Jan 31, 2030$3.0M
285,332$15.23Mar 17, 2033$2.9M
106,593$25.75Feb 28, 2034$0
55,728$66.67Feb 27, 2035$0

Estimate: options held × ($25.55 − strike price), using the most recent insider trade price on Form 4 (Sep 10, 2026), not a market close.

Reconciliation: minor difference of 390 shares. Difference is stated in footnotes (unreported vesting, exempt acquisition or transfer).

Sanjay Datta
i
Minor difference of 390 shares. Difference is stated in footnotes (unreported vesting, exempt acquisition or transfer). Includes unvested RSUs, amount not disclosed.
President, Capital& Enterprise
298K−183K477Knot meaningful
Vesting, gifts, unvested awards and holding lines for Sanjay Datta
+300Kshares vested or exercised
0gifted (net of own trusts)
0 → 185Kunvested awards, start → end
  • Includes unvested RSUs, amount not disclosed.
Held throughShare classOct 8, 2025Oct 8, 2026
Direct
includes unvested RSUs, amount not disclosed
Common Stock297,904476,578

Stock options (not counted as shares):

Options heldStrike priceExpiresIntrinsic value (estimate)
302,607$1.35Dec 28, 2026$7.3M
116,281$25.75Feb 28, 2034$0
55,728$66.67Feb 27, 2035$0

Estimate: options held × ($25.55 − strike price), using the most recent insider trade price on Form 4 (Sep 10, 2026), not a market close.

Reconciliation: minor difference of 390 shares. Difference is stated in footnotes (unreported vesting, exempt acquisition or transfer).

Scott Darling
i
Minor difference of -360 shares. Difference is under 0.5% of holdings. Includes unvested RSUs, amount not disclosed.
Chief Legal Officer
124K−40K120K97%
Vesting, gifts, unvested awards and holding lines for Scott Darling
+12Kshares vested or exercised
0gifted (net of own trusts)
0 → 74Kunvested awards, start → end
  • Includes unvested RSUs, amount not disclosed.
Held throughShare classOct 8, 2025Oct 8, 2026
Direct
includes unvested RSUs, amount not disclosed
Common Stock123,89873,306
Darling Family TrustCommon Stock046,610

Stock options (not counted as shares):

Options heldStrike priceExpiresIntrinsic value (estimate)
186,963$13.22Dec 31, 2032$2.3M
58,141$25.75Feb 28, 2034$0
27,864$66.67Feb 27, 2035$0

Estimate: options held × ($25.55 − strike price), using the most recent insider trade price on Form 4 (Sep 10, 2026), not a market close.

Reconciliation: minor difference of -360 shares. Difference is under 0.5% of holdings.

Ciaran O'Kelly
i
Includes unvested RSUs, amount not disclosed.
Director
32K039Kno sales
Vesting, gifts, unvested awards and holding lines for Ciaran O'Kelly
0shares vested or exercised
0gifted (net of own trusts)
none reportedunvested awards, start → end
  • Includes unvested RSUs, amount not disclosed.
Held throughShare classOct 8, 2025Oct 8, 2026
Direct
includes unvested RSUs, amount not disclosed
Common Stock31,84039,484
Hilliard Terry III
i
Includes unvested RSUs, amount not disclosed.
Director
31K037Kno sales
Vesting, gifts, unvested awards and holding lines for Hilliard Terry III
0shares vested or exercised
0gifted (net of own trusts)
none reportedunvested awards, start → end
  • Includes unvested RSUs, amount not disclosed.
Held throughShare classOct 8, 2025Oct 8, 2026
Direct
includes unvested RSUs, amount not disclosed
Common Stock30,95637,432
Mary Hentges
i
Includes unvested RSUs, amount not disclosed.
Director
31K037Kno sales
Vesting, gifts, unvested awards and holding lines for Mary Hentges
0shares vested or exercised
0gifted (net of own trusts)
none reportedunvested awards, start → end
  • Includes unvested RSUs, amount not disclosed.
Held throughShare classOct 8, 2025Oct 8, 2026
Direct
includes unvested RSUs, amount not disclosed
Common Stock30,67337,149
Kerry Cooper
i
Includes unvested RSUs, amount not disclosed. An owner entity could not be identified from the footnotes.
Director
30K−1.5K36K+22%
Vesting, gifts, unvested awards and holding lines for Kerry Cooper
0shares vested or exercised
0gifted (net of own trusts)
none reportedunvested awards, start → end
  • Includes unvested RSUs, amount not disclosed.
  • An owner entity could not be identified from the footnotes.
Held throughShare classOct 8, 2025Oct 8, 2026
Direct
includes unvested RSUs, amount not disclosed
Common Stock4,3146,476
Edward and Kerry Cooper Living TrustCommon Stock25,43427,707
Unresolved (see footnote)Common Stock02,000
Jeff Huber
i
Includes unvested RSUs, amount not disclosed.
Director
30K030Kno sales
Vesting, gifts, unvested awards and holding lines for Jeff Huber
0shares vested or exercised
0gifted (net of own trusts)
none reportedunvested awards, start → end
  • Includes unvested RSUs, amount not disclosed.
Held throughShare classOct 8, 2025Oct 8, 2026
Direct
includes unvested RSUs, amount not disclosed
Common Stock29,67129,671
Natalia Mirgorodskaya
i
Minor difference of 390 shares. Difference is stated in footnotes (unreported vesting, exempt acquisition or transfer). Includes unvested RSUs, amount not disclosed.
Chief Accounting Officer and Controller
21K−6.5K36Knot meaningful
Vesting, gifts, unvested awards and holding lines for Natalia Mirgorodskaya
+12Kshares vested or exercised
0gifted (net of own trusts)
none reportedunvested awards, start → end
  • Includes unvested RSUs, amount not disclosed.
Held throughShare classOct 8, 2025Oct 8, 2026
Direct
includes unvested RSUs, amount not disclosed
Common Stock21,08135,875

Stock options (not counted as shares):

Options heldStrike priceExpiresIntrinsic value (estimate)
2,947$25.90Aug 31, 2032$0
582$25.75Feb 28, 2034$0
616$46.03Mar 30, 2035$0
3,799$46.03Mar 30, 2035$0
5,938$27.23Feb 29, 2036$0

Estimate: options held × ($25.55 − strike price), using the most recent insider trade price on Form 4 (Sep 10, 2026), not a market close.

Reconciliation: minor difference of 390 shares. Difference is stated in footnotes (unreported vesting, exempt acquisition or transfer).

Peter Bernard
i
Includes unvested RSUs, amount not disclosed.
Director
4.1K011Kno sales
Vesting, gifts, unvested awards and holding lines for Peter Bernard
0shares vested or exercised
0gifted (net of own trusts)
none reportedunvested awards, start → end
  • Includes unvested RSUs, amount not disclosed.
Held throughShare classOct 8, 2025Oct 8, 2026
Direct
includes unvested RSUs, amount not disclosed
Common Stock4,08211,392
Andrea Blankmeyer
i
Includes unvested RSUs, amount not disclosed.
Chief Financial Officer
0−17K152Knot meaningful
Vesting, gifts, unvested awards and holding lines for Andrea Blankmeyer
0shares vested or exercised
0gifted (net of own trusts)
0 → 148Kunvested awards, start → end
  • Includes unvested RSUs, amount not disclosed.
Held throughShare classOct 8, 2025Oct 8, 2026
Direct
includes unvested RSUs, amount not disclosed
Common Stock0152,208
Timothy Wennes
i
Includes unvested RSUs, amount not disclosed.
Director
006.5Kno sales
Vesting, gifts, unvested awards and holding lines for Timothy Wennes
0shares vested or exercised
0gifted (net of own trusts)
none reportedunvested awards, start → end
  • Includes unvested RSUs, amount not disclosed.
Held throughShare classOct 8, 2025Oct 8, 2026
Direct
includes unvested RSUs, amount not disclosed
Common Stock06,476

13 of 13 insiders fully reconciled: starting holdings plus reported transactions match ending holdings (9 exactly, 4 with a minor or footnoted difference). Percentages cover 8 of 13 officers and directors. Left out: Dave Girouard (most holdings were last confirmed in 2023); Sanjay Datta and Natalia Mirgorodskaya (most of their shares vested during the period, so a percentage would mislead); Andrea Blankmeyer and Timothy Wennes (held no vested shares at the start). "Still held" compares ending with starting vested shares; a plus sign means the holding grew.

What explains the selling$7.5M of sales by plan status, purpose, seller and month

Officer and director open-market sales: $7.5M across 248,430 shares. Plan status and stated purpose are separate questions, and a sale can have both.

By plan status

The lighter segment is sales with no plan disclosed in the filing ($6.3M), including tax-related sales outside a plan.

No plan disclosed · $3.9M

Sales with no 10b5-1 plan and no tax reference in the filing. $3.9M of it is Sanjay Datta. No plan disclosed is a statement about the filing, not about why the sale happened. Largest such sale: Sanjay Datta, Sep 8, 2026

Taxes

$2.8M of sales (37.0%) cite tax obligations in their footnotes, $404K of them also under a plan. Example: Natalia Mirgorodskaya, Aug 20, 2026

Purchases · 2 buyers (6 trades)

2 officers and directors bought shares in this period, in 6 trades(Form 4 code P). Across all their filings on record there are 7 purchase trades.

SellerShares soldProceedsUnder a disclosed planShare of totalSales dates
Sanjay Datta
President, Capital& Enterprise
183K$5.3M0%71%Nov 20, 2025 to Sep 8, 2026
Scott Darling
Chief Legal Officer
40K$1.4M48%19%Oct 24, 2025 to Aug 20, 2026
Andrea Blankmeyer
Chief Financial Officer
17K$507K59%7%May 15, 2026 to Aug 19, 2026
Natalia Mirgorodskaya
Chief Accounting Officer and Controller
6.5K$201K60%3%Nov 20, 2025 to Aug 25, 2026
Kerry Cooper
Director
1.5K$75K100%1%Dec 12, 2025 to Dec 12, 2025

Sales by month

MonthSale proceedsDisclosed planTo cover taxesNo plan disclosed
Oct 2025$55K$55K$0$0
Nov 2025$841K$30K$811K$0
Dec 2025$445K$445K$0$0
Jan 2026$50K$50K$0$0
Feb 2026$487K$230K$257K$0
Mar 2026$10K$10K$0$0
Apr 2026$0$0$0$0
May 2026$748K$28K$720K$0
Jun 2026$456K$0$0$456K
Jul 2026$0$0$0$0
Aug 2026$1.2M$326K$568K$315K
Sep 2026$3.2M$0$0$3.2M
Oct 2026$0$0$0$0
Is this normal? Selling year by year4 earlier years to compare with

Less than usual: about a quarter of the 4-year average. 5 insiders sold; the average is 6 a year.

12 months endingShares soldInsiders who soldProceeds
Oct 8, 2026
Latest 12 months
248K5$7.5M
Oct 8, 2025
1 year earlier
1.11M7$74.4M
Oct 8, 2024
2 years earlier
884K5$28.8M
Oct 9, 2023
3 years earlier
286K6$7.0M
Oct 9, 2022
4 years earlier
1.43M7$293M
Oct 9, 2021
5 years earlier · filings don't cover the whole year
2.80M5$346M

Open-market sales (Form 4 code S) by people who were officers or directors, in split-adjusted shares. Earlier years include people who have since left. A sale that an outside holder also reports (a family trust, a fund) is counted with outside holders in every year. Shares, not dollars, are compared, so a change in the stock price doesn't look like a change in selling. Years the filings don't fully cover are shown but left out of the average.

Known gaps and uncertaintyEvery officer and director reconciles

Every officer and director reconciles for this period.

Paul Gu: minor difference of 390 shares. Difference is stated in footnotes (unreported vesting, exempt acquisition or transfer).

Sanjay Datta: minor difference of 390 shares. Difference is stated in footnotes (unreported vesting, exempt acquisition or transfer).

Scott Darling: minor difference of -360 shares. Difference is under 0.5% of holdings.

Natalia Mirgorodskaya: minor difference of 390 shares. Difference is stated in footnotes (unreported vesting, exempt acquisition or transfer).

Inferred rename: "Third Point Ventures, LLC" is treated as the same holder as "or on behalf of certain funds", because the old name was never reported again and the new one opened with the same balance (13,381,222 shares). Old name, new name

Inferred rename: "Darling Family Trust, under agreement dated September 18, 2025, of which the Reporting Person and his spouse are co-trustees" is treated as the same holder as "Darling Family Trust", because the old name was never reported again and the new one opened with the same balance (124,148 shares). Old name, new name

External context: we only cite outside events when a documented connection exists. None is shown for this period.

Sources and methodology489 filings from SEC EDGAR, and how we read them

All 489 Forms 3, 4 and 5 filed for Upstart (SEC CIK 1647639) from Dec 15, 2020 to Sep 10, 2026, retrieved from SEC EDGAR on Oct 8, 2026. Prices are the ones reported in each filing, often weighted averages.

Holdings. Each holding line (a share class plus an owner, such as a trust or LLC) carries its last reported balance forward. Entities first reported during the period start at zero, so transfers between an insider's own trusts don't count as selling. Lines not reported for three years or more are listed separately and left out of totals.

Sales. A sale counts as under a 10b5-1 plan if its footnote cites one or the filing's Rule 10b5-1 box is checked, and as tax-related if its footnote cites tax obligations or sell-to-cover. Shares withheld by the company for taxes are listed separately. Sales with neither attribute are labeled "no plan disclosed".

Full methodology

Former or inactive filers (6)No filing in 18 months; last reported balances, not in any total
NameLast filedLast reported balance
Cassidy SinghDec 3, 20248,278 shares, last reported balance as of Dec 2, 2024
Alison NicollJun 28, 2022412,983 shares, last reported balance as of Jun 24, 2022
Anna CounselmanFeb 23, 202219,143 shares, last reported balance as of Feb 20, 2022
Daniel LoebDec 3, 202113,335,426 shares, last reported balance as of Dec 3, 2021
de MielczarekNo balance on record
Robert SchwartzNo balance on record