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ALHAlliance Laundry Holdings Inc. · Insider ownership research

Alliance Laundry Holdings Inc. insiders sold $9.5M in the past 12 months. How much of their stake is that?

Insiders sold $9.5M in the past 12 months.100% was sold under disclosed trading plans. The largest seller, Jan Vleugels (COO - International), sold $7.3M. 17% of these sales were shares from exercising options.Share-of-stake figures for this company are being verified and will be added when that check is finished. Why

Updated Oct 13, 2026 from SEC filings · covers Oct 14, 2025 to Oct 13, 2026
$7.3M
largest seller, Jan Vleugels, past 12 months
100%
of sales were under disclosed trading plans, past 12 months
5 of 16
officers and directors sold shares, past 12 months
Latest filing: Filed Oct 2 for a stock award on Oct 1. Robert Calver received an award of 7.1K shares. Filing
SEC ownership filings: 48 filed in the 12 months to Oct 13, 2026; 63 on record since Oct 7, 2025 · See the evidence

What stands out

Outside holder BDT CAPITAL PARTNERS, LLC, a 10% owner and not part of management, sold $590M of stock.Largest sale, Aug 20, 2026
Selling picked up in the last 90 days: officers and directors sold 189K shares, against an average of 63K per 90 days earlier in the period. Most of it was Jan Vleugels (150K shares in the last 90 days) and Dean Nolden (20K shares in the last 90 days); 100% of these sales were under disclosed plans.Jan Vleugels: largest recent sale, Aug 17, 2026 · Dean Nolden: largest recent sale, Aug 5, 2026
Tax withholding outweighed market sales: the company withheld $12.6M of officers' and directors' shares for taxes, against $9.5M sold on the open market. The largest was Samantha Hannan ($8.1M withheld).Largest withholding, Jan 19, 2026

A share of stake is shown for 0 of the 5 officers and directors who sold. 16 are left out

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Left out: Michael Schoeb, Jan Vleugels, Timothy Fitzgerald, Clyde Anderson, Travis Lindgren, Brian Sikora, Narasimha Nayak, Robert Calver, Michael Mancuso, Amanda Hodges, Amanda Kopetsky, Phyllis Knight, Dean Nolden, Samantha Hannan, Joseph Hainline III and Gary Ashurst (share of stake is being verified).
Disclosed company stock is not an insider's whole wealth.

Who sold, and how much of their stake

Officers and directors, past 12 months. Their share of stake is being verified and is not shown yet; amounts and trading plans are below.

Jan Vleugels
COO - International
Not confirmed
Share of stake not shown: share of stake is being verified. Why
$7.3MDisclosed plan
Amanda Kopetsky
Chief Human Resources Officer
Not confirmed
Share of stake not shown: share of stake is being verified. Why
$730KDisclosed plan
Dean Nolden
Chief Financial Officer
Not confirmed
Share of stake not shown: share of stake is being verified. Why
$561KDisclosed plan
Samantha Hannan
CLO & Cco
Not confirmed
Share of stake not shown: share of stake is being verified. Why
$472KDisclosed plan
Brian Sikora
Chief Accounting Officer
Not confirmed
Share of stake not shown: share of stake is being verified. Why
$458KDisclosed plan
Amounts, filings and trading plans for each seller

Selling by month

Officers and directors, Oct 2025 to Oct 2026. Each sale is counted once: under a disclosed plan, else to cover taxes, else no plan disclosed.

Disclosed planOne dollar scale for every month; the tallest bar is labeled
OctNovDecJanFebMarAprMayJun 2026: $2.9M under a disclosed plan$2.9MJunJul 2026: $2.4M under a disclosed planJulAug 2026: $2.6M under a disclosed planAugSep 2026: $1.6M under a disclosed planSepOct

Recent activity

Past 30 days, Sep 14, 2026 to Oct 13, 2026
Sep 30, 2026Jan Vleugels had 104K shares ($2.3M) withheld by the company for taxes (not a market sale). 389K shares came in from vesting or option exercises the same day, so the holding rose by 285K net.
WhoSharesPrice% of total stakeTotal stake afterTrade dateFiled
Jan Vleugels
COO - International
103,651$21.73n/an/aSep 30, 2026Oct 1, 2026
Sep 29, 2026Jan Vleugels had 103K shares ($2.3M) withheld by the company for taxes (not a market sale). 389K shares came in from vesting or option exercises the same day, so the holding rose by 286K net.
WhoSharesPrice% of total stakeTotal stake afterTrade dateFiled
Jan Vleugels
COO - International
102,988$21.87n/an/aSep 29, 2026Oct 1, 2026
Sep 15, 2026Jan Vleugels sold 75K shares ($1.6M) under a disclosed trading plan.
WhoSharesPrice% of total stakeTotal stake afterTrade dateFiled
Jan Vleugels
COO - International
75,000$21.05n/an/aSep 15, 2026Sep 16, 2026

"% of total stake" is the shares in an event against all the vested shares the person held that day, across every share class and holding entity, after that day's vesting. "n/a" means the person's holdings are not confirmed, or the row is a purchase. "Holdings record incomplete" means more shares were sold than the filings show the person held that day, so a percentage would be wrong.

Outside holders, reported separately

BDT CAPITAL PARTNERS, LLC sold $590M in the past 12 months. Large shareholders and the funds or companies that board members represent are not part of management, so they are left out of the figures above.

Details

Common questions

Is the Alliance Laundry Holdings Inc. CEO selling stock?

No. Michael Schoeb reported no open-market sales in the past 12 months.

Why are Alliance Laundry Holdings Inc. insiders selling?

Filings rarely give a reason, and we don't guess at one. What they show is how the sales were made: 100% of sales by value ran under 10b5-1 trading plans disclosed in the filings. A trading plan schedules sales in advance.

Are any Alliance Laundry Holdings Inc. insiders buying?

No. Officers and directors reported no purchases in the past 12 months.

The evidence

Who sold5 officers and directors: amount, % of holdings, trading plan
Who soldAmount% of holdingsTrading plan
Jan Vleugels
COO - International
$7.3M
300K shares
Not confirmed
share of stake is being verified. Why
Disclosed plan
Amanda Kopetsky
Chief Human Resources Officer
$730K
27K shares
Not confirmed
share of stake is being verified. Why
Disclosed plan
Dean Nolden
Chief Financial Officer
$561K
20K shares
Not confirmed
share of stake is being verified. Why
Disclosed plan
Samantha Hannan
CLO & Cco
$472K
18K shares
Not confirmed
share of stake is being verified. Why
Disclosed plan
Brian Sikora
Chief Accounting Officer
$458K
18K shares
Not confirmed
share of stake is being verified. Why
Disclosed plan

Outside holder, reported separately: BDT CAPITAL PARTNERS, LLC (a 10% owner, not part of management). Sold $590M (25.93M shares) from Aug 20, 2026 to Aug 20, 2026. Latest filing

The full ownership picture0 of 16 officers and directors confirmed

Vested shares across all share classes, held directly and through trusts, LLCs and family members, as reported on SEC Forms 3, 4 and 5. Unvested awards and options are never counted as owned shares.

InsiderHeld Oct 13, 2025SoldHeld Oct 13, 2026Still held
Michael Schoeb
!
Holdings and share of stake are being verified. Share-of-stake figures and holdings for this company are held back while they are verified. Sales and other transactions for Michael Schoeb are complete.
Chief Executive Officer, Director
n/a0n/an/a
Vesting, gifts, unvested awards and holding lines for Michael Schoeb

Holdings and share of stake are being verified. Sales, proceeds, plan and tax status and dates for Michael Schoeb are complete; balances and unit counts will be added when the check is finished.

0gifted (net of own trusts)

Stock options (not counted as shares):

Options heldStrike priceExpiresIntrinsic value (estimate)
242,080$5.79Oct 1, 2030$3.7M
1,210,236$5.79Oct 1, 2030$18.5M

Estimate: options held × ($21.05 − strike price), using the most recent insider trade price on Form 4 (Sep 15, 2026), not a market close.

Jan Vleugels
!
Holdings and share of stake are being verified. Share-of-stake figures and holdings for this company are held back while they are verified. Sales and other transactions for Jan Vleugels are complete.
COO - International
n/a−300Kn/an/a
Vesting, gifts, unvested awards and holding lines for Jan Vleugels

Holdings and share of stake are being verified. Sales, proceeds, plan and tax status and dates for Jan Vleugels are complete; balances and unit counts will be added when the check is finished.

0gifted (net of own trusts)
−207Kwithheld by the company for taxes
Timothy Fitzgerald
!
Holdings and share of stake are being verified. Share-of-stake figures and holdings for this company are held back while they are verified. Sales and other transactions for Timothy Fitzgerald are complete.
Director
n/a0n/an/a
Vesting, gifts, unvested awards and holding lines for Timothy Fitzgerald

Holdings and share of stake are being verified. Sales, proceeds, plan and tax status and dates for Timothy Fitzgerald are complete; balances and unit counts will be added when the check is finished.

0gifted (net of own trusts)
Clyde Anderson
!
Holdings and share of stake are being verified. Share-of-stake figures and holdings for this company are held back while they are verified. Sales and other transactions for Clyde Anderson are complete.
Director
n/a0n/an/a
Vesting, gifts, unvested awards and holding lines for Clyde Anderson

Holdings and share of stake are being verified. Sales, proceeds, plan and tax status and dates for Clyde Anderson are complete; balances and unit counts will be added when the check is finished.

0gifted (net of own trusts)
Travis Lindgren
!
Holdings and share of stake are being verified. Share-of-stake figures and holdings for this company are held back while they are verified. Sales and other transactions for Travis Lindgren are complete.
Chief Product Officer
n/a0n/an/a
Vesting, gifts, unvested awards and holding lines for Travis Lindgren

Holdings and share of stake are being verified. Sales, proceeds, plan and tax status and dates for Travis Lindgren are complete; balances and unit counts will be added when the check is finished.

0gifted (net of own trusts)

Stock options (not counted as shares):

Options heldStrike priceExpiresIntrinsic value (estimate)
49,020$5.10Oct 31, 2029$782K
48,625$12.34Feb 7, 2035$424K
29,045$12.02Nov 27, 2033$262K
51,866$5.79Oct 1, 2030$791K

Estimate: options held × ($21.05 − strike price), using the most recent insider trade price on Form 4 (Sep 15, 2026), not a market close.

Brian Sikora
!
Holdings and share of stake are being verified. Share-of-stake figures and holdings for this company are held back while they are verified. Sales and other transactions for Brian Sikora are complete.
Chief Accounting Officer
n/a−18Kn/an/a
Vesting, gifts, unvested awards and holding lines for Brian Sikora

Holdings and share of stake are being verified. Sales, proceeds, plan and tax status and dates for Brian Sikora are complete; balances and unit counts will be added when the check is finished.

0gifted (net of own trusts)

Stock options (not counted as shares):

Options heldStrike priceExpiresIntrinsic value (estimate)
30,391$5.23Mar 17, 2030$481K
17,351$5.79Oct 1, 2030$265K
21,611$5.79Oct 1, 2030$330K
18,602$8.04Jan 1, 2032$242K
31,118$8.04Jan 1, 2032$405K
1,988$12.02Nov 27, 2033$18K
10,405$12.02Nov 27, 2033$94K
4,118$12.18Oct 1, 2034$37K
19,038$12.18Oct 1, 2034$169K

Estimate: options held × ($21.05 − strike price), using the most recent insider trade price on Form 4 (Sep 15, 2026), not a market close.

Narasimha Nayak
!
Holdings and share of stake are being verified. Share-of-stake figures and holdings for this company are held back while they are verified. Sales and other transactions for Narasimha Nayak are complete.
Director
n/a0n/an/a
Vesting, gifts, unvested awards and holding lines for Narasimha Nayak

Holdings and share of stake are being verified. Sales, proceeds, plan and tax status and dates for Narasimha Nayak are complete; balances and unit counts will be added when the check is finished.

0gifted (net of own trusts)
Robert Calver
!
Holdings and share of stake are being verified. Share-of-stake figures and holdings for this company are held back while they are verified. Sales and other transactions for Robert Calver are complete.
COO - International
n/a0n/an/a
Vesting, gifts, unvested awards and holding lines for Robert Calver

Holdings and share of stake are being verified. Sales, proceeds, plan and tax status and dates for Robert Calver are complete; balances and unit counts will be added when the check is finished.

0gifted (net of own trusts)

Stock options (not counted as shares):

Options heldStrike priceExpiresIntrinsic value (estimate)
49,020$5.10Oct 31, 2029$782K
48,625$12.34Feb 7, 2035$424K
138,312$5.79Oct 1, 2030$2.1M
112,077$8.04Jan 1, 2032$1.5M

Estimate: options held × ($21.05 − strike price), using the most recent insider trade price on Form 4 (Sep 15, 2026), not a market close.

Michael Mancuso
!
Holdings and share of stake are being verified. Share-of-stake figures and holdings for this company are held back while they are verified. Sales and other transactions for Michael Mancuso are complete.
COO - North America
n/a0n/an/a
Vesting, gifts, unvested awards and holding lines for Michael Mancuso

Holdings and share of stake are being verified. Sales, proceeds, plan and tax status and dates for Michael Mancuso are complete; balances and unit counts will be added when the check is finished.

0gifted (net of own trusts)

Stock options (not counted as shares):

Options heldStrike priceExpiresIntrinsic value (estimate)
23,288$8.51Apr 19, 2031$292K
29,382$8.51Apr 19, 2031$368K
55,948$8.04Jan 1, 2032$728K
93,353$8.04Jan 1, 2032$1.2M
33,654$8.89Apr 14, 2032$409K
56,243$8.89Apr 14, 2032$684K
8,236$12.02Nov 27, 2033$74K
8,378$12.02Nov 27, 2033$76K
41,619$12.02Nov 27, 2033$376K

Estimate: options held × ($21.05 − strike price), using the most recent insider trade price on Form 4 (Sep 15, 2026), not a market close.

Amanda Hodges
!
Holdings and share of stake are being verified. Share-of-stake figures and holdings for this company are held back while they are verified. Sales and other transactions for Amanda Hodges are complete.
Director
n/a0n/an/a
Vesting, gifts, unvested awards and holding lines for Amanda Hodges

Holdings and share of stake are being verified. Sales, proceeds, plan and tax status and dates for Amanda Hodges are complete; balances and unit counts will be added when the check is finished.

0gifted (net of own trusts)
Amanda Kopetsky
!
Holdings and share of stake are being verified. Share-of-stake figures and holdings for this company are held back while they are verified. Sales and other transactions for Amanda Kopetsky are complete.
Chief Human Resources Officer
n/a−27Kn/an/a
Vesting, gifts, unvested awards and holding lines for Amanda Kopetsky

Holdings and share of stake are being verified. Sales, proceeds, plan and tax status and dates for Amanda Kopetsky are complete; balances and unit counts will be added when the check is finished.

0gifted (net of own trusts)

Stock options (not counted as shares):

Options heldStrike priceExpiresIntrinsic value (estimate)
29,412$5.10Oct 31, 2029$469K
28,526$5.79Oct 1, 2030$435K
111,896$8.04Jan 1, 2032$1.5M
186,707$8.04Jan 1, 2032$2.4M

Estimate: options held × ($21.05 − strike price), using the most recent insider trade price on Form 4 (Sep 15, 2026), not a market close.

Phyllis Knight
!
Holdings and share of stake are being verified. Share-of-stake figures and holdings for this company are held back while they are verified. Sales and other transactions for Phyllis Knight are complete.
Director
n/a0n/an/a
Vesting, gifts, unvested awards and holding lines for Phyllis Knight

Holdings and share of stake are being verified. Sales, proceeds, plan and tax status and dates for Phyllis Knight are complete; balances and unit counts will be added when the check is finished.

0gifted (net of own trusts)
Dean Nolden
!
Holdings and share of stake are being verified. Share-of-stake figures and holdings for this company are held back while they are verified. Sales and other transactions for Dean Nolden are complete.
Chief Financial Officer
n/a−20Kn/an/a
Vesting, gifts, unvested awards and holding lines for Dean Nolden

Holdings and share of stake are being verified. Sales, proceeds, plan and tax status and dates for Dean Nolden are complete; balances and unit counts will be added when the check is finished.

0gifted (net of own trusts)

Stock options (not counted as shares):

Options heldStrike priceExpiresIntrinsic value (estimate)
180,682$12.46Apr 14, 2035$1.6M

Estimate: options held × ($21.05 − strike price), using the most recent insider trade price on Form 4 (Sep 15, 2026), not a market close.

Samantha Hannan
!
Holdings and share of stake are being verified. Share-of-stake figures and holdings for this company are held back while they are verified. Sales and other transactions for Samantha Hannan are complete.
CLO & Cco
n/a−18Kn/an/a
Vesting, gifts, unvested awards and holding lines for Samantha Hannan

Holdings and share of stake are being verified. Sales, proceeds, plan and tax status and dates for Samantha Hannan are complete; balances and unit counts will be added when the check is finished.

0gifted (net of own trusts)
−364Kwithheld by the company for taxes

Stock options (not counted as shares):

Options heldStrike priceExpiresIntrinsic value (estimate)
74,834$5.35Jan 4, 2031$1.2M
18,602$8.04Jan 1, 2032$242K

Estimate: options held × ($21.05 − strike price), using the most recent insider trade price on Form 4 (Sep 15, 2026), not a market close.

Joseph Hainline III
!
Holdings and share of stake are being verified. Share-of-stake figures and holdings for this company are held back while they are verified. Sales and other transactions for Joseph Hainline III are complete.
Chief Technology Officer
n/a0n/an/a
Vesting, gifts, unvested awards and holding lines for Joseph Hainline III

Holdings and share of stake are being verified. Sales, proceeds, plan and tax status and dates for Joseph Hainline III are complete; balances and unit counts will be added when the check is finished.

0gifted (net of own trusts)

Stock options (not counted as shares):

Options heldStrike priceExpiresIntrinsic value (estimate)
23,288$8.51Apr 13, 2031$292K
29,382$8.51Apr 13, 2031$368K
55,948$8.04Jan 1, 2032$728K
93,353$8.04Jan 1, 2032$1.2M
3,976$12.02Nov 27, 2033$36K
4,260$12.02Nov 27, 2033$38K
20,809$12.02Nov 27, 2033$188K
20,265$12.34Feb 7, 2035$177K

Estimate: options held × ($21.05 − strike price), using the most recent insider trade price on Form 4 (Sep 15, 2026), not a market close.

Gary Ashurst
!
Holdings and share of stake are being verified. Share-of-stake figures and holdings for this company are held back while they are verified. Sales and other transactions for Gary Ashurst are complete.
CCO - North America
n/a0n/an/a
Vesting, gifts, unvested awards and holding lines for Gary Ashurst

Holdings and share of stake are being verified. Sales, proceeds, plan and tax status and dates for Gary Ashurst are complete; balances and unit counts will be added when the check is finished.

0gifted (net of own trusts)

Holdings and share of stake for Alliance Laundry Holdings Inc. are being verified, so no balances, unit counts or percentages are shown. Sales, proceeds, plan and tax status, titles and dates come straight from individual filings.

What explains the selling$9.5M of sales by plan status, purpose, seller and month

Officer and director open-market sales: $9.5M across 382,528 shares. Plan status and stated purpose are separate questions, and a sale can have both.

By plan status

Taxes

570,673 shares ($12.6M) were withheld by the company for taxes, which isn't a market sale.

SellerShares soldProceedsUnder a disclosed planShare of totalSales dates
Jan Vleugels
COO - International
300K$7.3M100%77%Jun 15, 2026 to Sep 15, 2026
Amanda Kopetsky
Chief Human Resources Officer
27K$730K100%8%Jun 17, 2026 to Jul 28, 2026
Dean Nolden
Chief Financial Officer
20K$561K100%6%Aug 4, 2026 to Aug 5, 2026
Samantha Hannan
CLO & Cco
18K$472K100%5%Jun 15, 2026 to Aug 3, 2026
Brian Sikora
Chief Accounting Officer
18K$458K100%5%Jun 16, 2026 to Jun 16, 2026

Sales by month

MonthSale proceedsDisclosed planTo cover taxesNo plan disclosed
Oct 2025$0$0$0$0
Nov 2025$0$0$0$0
Dec 2025$0$0$0$0
Jan 2026$0$0$0$0
Feb 2026$0$0$0$0
Mar 2026$0$0$0$0
Apr 2026$0$0$0$0
May 2026$0$0$0$0
Jun 2026$2.9M$2.9M$0$0
Jul 2026$2.4M$2.4M$0$0
Aug 2026$2.6M$2.6M$0$0
Sep 2026$1.6M$1.6M$0$0
Oct 2026$0$0$0$0
Known gaps and uncertainty16 officers and directors not confirmed

Holdings and share of stake are being verified. Balances, unit counts and every share-of-stake figure for Alliance Laundry Holdings Inc. are held back until that check is finished. Sales, proceeds, plan and tax status, titles and dates come straight from individual filings and are complete.

External context: we only cite outside events when a documented connection exists. None is shown for this period.

Sources and methodology63 filings on record, 48 filed in the 12-month period, and how we read them

All 63 Forms 3, 4 and 5 on record for Alliance Laundry Holdings Inc. (SEC CIK 1317685), filed from Oct 7, 2025 to Oct 2, 2026; 48 of them were filed in the 12 months this page covers, retrieved from SEC EDGAR on Oct 13, 2026. Prices are the ones reported in each filing, often weighted averages.

Holdings. Each holding line (a share class plus an owner, such as a trust or LLC) carries its last reported balance forward. Entities first reported during the period start at zero, so transfers between an insider's own trusts don't count as selling. Lines not reported for three years or more are listed separately and left out of totals.

Sales. A sale counts as under a 10b5-1 plan if its footnote cites one or the filing's Rule 10b5-1 box is checked, and as tax-related if its footnote cites tax obligations or sell-to-cover. Shares withheld by the company for taxes are listed separately. Sales with neither attribute are labeled "no plan disclosed".

Full methodology

Former or inactive filers (1)No filing in 18 months; last reported balances, not in any total
NameLast filedLast reported balance
Robert VeriganNo balance on record

Spotted something wrong on this page? Report an error. We check every report against the SEC filing and list what we fix in the corrections log.